Nonprofit Training
Digital Marketing
January 30, 2024, 8:30 - 12:30 p.m.
Event Sponsor
Nonprofit Leadership Initiative
Marketing for nonprofits is essential to build awareness and connect with supporters. And it can be overwhelming to know where to turn with all the digital marketing options out there. Don't worry, we'll help you figure it out.
Chris Burns will guide a digital marketing workshop designed to make digital marketing fun and easy while leaving you feeling empowered and inspired to take on your nonprofit's digital marketing with confidence.
Join us for an exciting and informative journey that will help you take your agency to the next level!
Who Should Attend:
Nonprofit staff and board members with marketing duties as part of their role.
This is a beginner-level course providing practical tips and tools to create an effective digital marketing strategy. Experienced marketers are welcome to join for the fun and pick-up tips to increase their digital marketing effectiveness.
Session Highlights:
Over the course of the morning, you'll participate in four mini- workshops. Each workshop will include 15 minutes of hands-on work time with an opportunity to receive coaching from Chirs and his team. We'll cover:
- Understanding your brand. Assess your digital footprint and determine what metrics are important for your organization.
- Strategy. Use a template to create a simple, two-page strategy with SMART goals.
- Social Media Management. Creating content and how to elevate your social media and maximize your social media ROI.
- Effective Email Marketing. Leveraging tools, writing copy and determining platform and frequency.
Event Details:
Time: 8:00 - 8:30 a.m. Continental breakfast and Networking
Session: 8:30 - 12:30 p.m.
Location: D.J. Bordini Center, 5 N. Systems Drive, Appleton
Room: BC112AB
Registration Fee: Fees are nonrefundable.
$15 within NPLI's service area - Organizations located in and primarily serving Outagamie, Calumet, Shawano, Waupaca Counties and Neenah/Menasha area of Winnebago.
$30 outside of NPLI's service area.
Payment: Upon registration, you will receive an email with a link to a secure payment site. Select Nonprofit Training Digital Marketing and enter credit card information.
Pre-Event Survey: Help co-create the training by completing the pre-event survey. You'll receive a survey link in your confirmation email or complete now using this link.
More about Chris Burns:
Chris is a serial entrepreneur, author, adjunct professor, digital marketing coach, podcaster, and consultant. He is also a former Executive Director, board member, and nonprofit advocate.
Chris has worked in marketing for over 20 years and he's helped hundreds of businesses including his own scale by doubling down on digital. He believes success all starts by helping businesses differentiate so they can rise above the noise. His approach is to make things simple and easy. So easy, marketing is going to be fun again. So easy, you'll have no excuses.
He is a Future 15 award recipient, Heart of the Valley Chamber 2022 Most Inspiring Business Person of the Year.
